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Рекламный вектор - 2021: on/off

List of records

CHANGE OF COMMUNICATION FORMAT OF ECO-ORGANIZATION WITH THE AUDIENCE, ON THE EXAMPLE OF THE INTERNATIONAL CAMPAIGN OF THE WORLD WILD NATURE FOUNDATION WWF “EARTH HOUR”

FEATURE OF SHOCK ADVERTISING: BALANCE ON THE EDGE

DIGITAL-КОММУНИКАЦИИ КОМПАНИЙ В УСЛОВИЯХ ПАНДЕМИИ COVID-19: ЭФФЕКТИВНЫЕ РЕШЕНИЯ

THE ROLE OF CORPORATE MEDIA IN THE PROCESS OF DEVELOPMENT OF THE MODERN COMPANIES' CORPORATE CULTURE

MODERN SMM TOOLS IN FASHION INDUSTRY

POPULARIZATION OF THE RUSSIAN BALLET SCHOOL IN RUSSIA

CURRENT INSIGHTS OF DIGITAL PRODUCTS' ADVERTISING CAMPAIGNS

MODERN TRENDS OF PRODUCT PLACEMENT IN VIDEO GAMES

DIGITAL OUT-OF-HOME (DOOH) - PERSPECTIVES AND OPPORTUNITIES IN COMMUNICATION WITH THE AUDIENCE

PROMOTION OF RUSSIAN STREAMING SERVICES IN THE FILM INDUSTRY DURING THE PANDEMIC PERIOD

DIGITAL - FORMATS AS THE WAY TO PROMOTE CAR BRANDS IN THE PANDEMIC PERIOD

MODERN TOOLS FOR PROMOTING WEDDING AGENCIES IN THE RUSSIAN MARKET

FEATURES OF APPLICATION OF PR TOOLS IN B2B COMMUNICATIONS

EFFICIENCY OF USING STREAMING SERVICES IN ADVERTISING AND PR

VIRAL MARKETING: MODERN WAYS OF BRAND PROMOTION

THE ROLE OF INVESTOR RELATIONS IN THE DEVELOPMENT OF THE INVESTMENT CULTURE OF RUSSIAN RETAIL INVESTORS

WOMEN AND THE PANDEMIC: WHAT SHOULD BRANDS DO?

ПРОБЛЕМЫ ОЦЕНКИ ЭФФЕКТИВНОСТИ ТЕХНОЛОГИИ PRODUCT PLACEMENT

THE APPEAL OF THE PHENOMENON OF “NOSTALGIA” IN THE PROMOTION OF GOODS AND SERVICES

CORPORATE SOCIAL RESPONSIBILITY: OVERVIEW OF ENVIRONMENTAL TRENDS AND CHALLENGES

FEATURES OF THE USAGE OF POLITICAL PR MODERN METHODS IN DONALD TRUMP'S PRESIDENTIAL ELECTION CAMPAIGNS

MODERN PR-TECHNOLOGIES FOR PROMOTING ARTISTS OF THE MUSIC INDUSTRY ON THE EXAMPLE OF THE BTS GROUP

THE TOPIC OF ECOLOGY IN THE PROMOTION OF DENIM CLOTHING MANUFACTURING (ON THE LEVI'S EXAMPLE)

FEATURES OF THE TARGET AUDIENCE OF THE TOY MARKET

INFLIUENCER MARKETING AS ONE OF THE METHODS OF BRANDS PROMOTION

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