Purpose: The purpose of this research includes theoretical justification and suggestions to coordinate actions to support Russian exports of manufactured products to Asia, Africa, and Latin America to improve national competitiveness and promote non-resource Russian exports to prospective overseasmarkets of partner countries. Methods: In the research, we used the empirical method in conjunction with classification and synthesis of both applied and theoretical aspects ingovernment support for exports and marketing activities run by Russian goods producers. Results: It was found that because of thetroublesome geopolitical situation, the markets, most promising for home companies, are markets of Asia, Africa, and Latin America. Today's Russian economy development, described with a slowdown in the economic growth and worse sales conditions, hasled to a need in a stronger support that the government provides to exportoriented enterprises to reduce risks and enhance national competitiveness. We have found a basic constraintin preferences and privileges set at the government level for Russian enterprises. The constraint is described with a lack of coordination between various agencies and institutions in this field. We propose to assign activity coordination functions to the Russian Export Centre, for which the framework has been designed to coordinate activities to support Russian manufactured products. Significance: Practical relevance of findings assumes that recommendations (if used) suggested in the article to promote Russian manufactured products would ensure reasonable event management to support export-oriented businesses at any level including the meso-level and the micro-level. © Serials Publications Pvt. Ltd.