The demand for video services in mobile networks is rapidly increasing. In fact, is expected that video transmissions will account for more than 69% of mobile data traffic by 2018. Along these lines, the challenging requirements of such multimedia applications and, at the same time, the centralized organization typical of current cellular technologies motivate the investigation of enhanced advanced driver assistance systems (ADAS) for supporting the driver experience in terms of safety driving comfort. In this context, in this paper we focus our attention of a new realistic scenario, in which all users share video contents from the surrounding environment with the aim to create a global 3D video content useful for ADAS systems. Once that such video content is created, we assume that the LTE eNodeB may come in help for making it available through streaming transmissions towards all vehicles in that area with the use of Multimedia Broadcast Multicast Services (MBMS). Obtained results, show that multicast transmissions based on subgrouping techniques are able to overcome the legacy solutions where conservative and opportunistic schemes are used. © 2017 IEEE.