Media Educational Approach to Climate Change News Agenda in Russia
The impact of climate change is genuine felt on earth. The so-called 2019 Word in the Collins English Dictionary was the expression "climate strike". The environmental crisis and the evolution of climate in recent years have clearly indicated the need to change our education in the context of Sustainable Development (ESD) - a key factor in finding alternative ways to build a new society based on the principles of justice, citizen participation and openness to cultural diversity. Report on the United Nations Environment Program (UNEP) 2019, global temperatures are estimated to rise 1.1 degrees Celsius on average. The mass media play an essential role in this context of educating process of the people by conveying information about climate change to the public, acting as a tool for advocacy, education towards climate change. Besides, the media, in all its forms, ensures that citizens are well informed. The press can catalyze to provide a platform for public debate and discussion as well. This study focuses on how the Media covers information about climate change to the public at large. Based on the theoretical assumptions of this study, the research examines media coverage of climate change through 2018/2019; how climate change is being presented, understood and framed by the media. The authors classifies 145 news content units into seven topics presented to the audience: the impact of global warming; global warming scientifically; the threat of global warming; the action to fight against global warming; Russia way of fighting global warming; the history of global warming; and US rejection to participate in climate change programs. By using content analysis methods to analyze all articles on climate change. Overall, this subject is news coverage of climate change issues taken from Google news as a website and news aggregator application developed by Google to get the news that highlights the impacts and threats of climate change.