THE ROLE OF BUSINESS MODELS AS AN EFFECTIVE TOOL OF REALIZATION PRACTICAL ORGANIZATIONAL DECISIONS

The modern economy, characterized by dynamic and turbulent changes, is forcing enterprises to implement new approaches to making management decisions and creative ideas. During their selection, the concept of creating competitive advantage plays an important role. Due to the unpredictability and instability of the environment, continuous internal changes in companies are necessary for survival and commercial success. One of the current and modern ways to create competitive advantages is the formation of the company's business model.

Authors
Publisher
Общество с ограниченной ответственностью "Научный консультант"
Language
English
Pages
237-246
Status
Published
Year
2019
Organizations
  • 1 Peoples' Friendship University of Russia (RUDN University)
Keywords
business model (BM); circular economy; management decision making; organizational decision making
Date of creation
20.02.2020
Date of change
20.02.2020
Short link
https://repository.rudn.ru/en/records/article/record/57884/
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