The relevance of the paper is due to the appeal to the multidimensional problems of student professional development of culture and art universities, taking into account the public request for competent specialists who have fundamental theoretical and practical training. The purpose of the paper is to reveal a complex of didactic and psychological-pedagogical measures aimed at the productive organization of student research activities of future specialists in the field of culture and art. The authors determined the directions for the student research activities organization: the disclosure of scientific work potential within the framework of the profession chosen by students; introduction of technologies for the development of creative abilities into the educational process and the individual creative potential liberation; activation of student independent scientific research activities in the context of interaction with various cultural and art institutions; interrelation of traditional and innovative methods for humanitarian training of future specialists in the field of culture and art; implementation of student research activities pedagogical model developed in the research. In the structure of student research activities, several interrelated components have been identified: motivational; creative; communicative one. The principles for achieving consistency and structuring of training courses in student research process are defined. The professiogram of the student-researcher is developed. The results of experimental work on the introduction of the pedagogical model for the organization of student research activities in the conditions of universities in the sphere of culture and art are described.