Lecture Notes in Networks and Systems.
Springer.
Том 115.
2020.
С. 728-735
Market leadership is achieved through the development and launch of globally competitive products and technologies with superior key competitors. The creation of such products is provided based on setting ambitious tasks that meet global challenges. This is accompanied by the formation of the UTC development teams that form the basis for the sustainable excellence of new products and technologies. The authors of the paper critically discuss the formation of innovative leadership on key product features based on the unique technological competencies. © Springer Nature Switzerland AG 2020.