Situation of the country in the modern world depends not only on the possession of scientific knowledge; reflect the latest achievements of scientific and technological progress, but also on the ability to apply this knowledge in practice. High technologies play a huge role in the development of the economy and society. Formation and execution of the production program of high-tech enterprises should be carried out in accordance with established expertise, available production capacity and portfolio on high technology in general. This work analyses approaches to optimizing production capacity in cases of a new business line launching in a company. The idea of optimization is the effective involvement of production capacity with free effective time fund. Production capacity planning is based on factors, which affects its value. Improve the use of existing production capacity allow improving the organization of production, labor and management, as well as the intensification of production. In this paper the optimization model that takes into account the characteristics of high-tech enterprises, is created. © 2017.