The Resource-competency approach to the external environment analysis of the trade organisation

The present article contains a review of the current problems concerning the strategic analysis of the commercial organization's external environment. A processing algorithm for the external environment strategic analysis of the trade organization is proposed, taking into account the resource-competency approach to the matter. The article also includes a methodical recommendations for the execution of a such analysis.

Номер выпуска
9
Язык
Русский
Страницы
274-277
Статус
Опубликовано
Год
2014
Организации
  • 1 Российский университет дружбы народов (г. Москва)
Дата создания
09.07.2024
Дата изменения
09.07.2024
Постоянная ссылка
https://repository.rudn.ru/ru/records/article/record/131783/
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