MODELLING OF HUMAN BEHAVIOUR AS A TOOL OF ENHANCEMENT THE CONSUMER FOCUS OF SERVICE PROVIDERS СтатьяKuryshova Y.S., Shcherbakova N.S., Sopilko N.Y., Bondarchuk N.V., Kubasova E.I., Dyatlova O.V.Journal of Advanced Research in Dynamical and Control Systems. Том 11. 2019. С. 960-968