ANALYSIS OF RUSSIAN RETAILERS’ COMMUNICATION STRATEGIES IN TERMS OF EXTERNAL CONSTRAINTS Article Starostin V.S., Chernova V.Y. Journal of Advanced Research in Law and Economics. ASERS Publishing House. Vol. 7. 2016. P. 630-646
INNOVATIVE STRATEGIES OF TRANSNATIONAL COMPANIES AND SYNERGY EFFECT OF TECHNOLOGISATION Article Zobov A.M., Degtereva E.A., Starostin V.S., Chernova V.Y. Indian Journal of Science and Technology. Indian Society for Education and Environment. Vol. 9. 2016.
EFFECTIVE FORMS AND MECHA-NISMS FOR SCIENTIFIC-INDUSTRIAL AND DISTRIBUTIVE COOPERATION OF RUSSIAN ECONOMY WITH BRICS STATES Article Zobov A., Degtereva E., Chernova V. Journal of Comparative Asian Development. Routledge. Vol. 15. 2016. P. 56-61
SCIENTIFIC-INDUSTRIAL AND ECONOMIC COOPERATION BETWEEN RUSSIA AND BRICS STATES: PROPOSAL OF EFFECTIVE FORMS AND MECHANISM Article Chernova V., Degtereva E., Zobov A. Journal of Comparative Asian Development. Routledge. Vol. 15. 2016. P. 333-360
E-COMMERCE DEVELOPMENT IN RUSSIA: TRENDS AND PROSPECTS Article Starostin V.S., Chernova V.Y. Journal of Internet Banking and Commerce. ARRAY Development (Canada) Inc.. Vol. 21. 2016.
PRODUCT PERSONALIZATION AS A TOOL OF INDIVIDUALIZED MARKETING Article Zobov A.M., Degtereva E.A., Starostin V.S., Chernova V.Y. Social Sciences (Pakistan). Medwell Journals. Vol. 11. 2016. P. 4469-4472
ANALYSIS OF APPROACHES TO TNCS' STRATEGY MANAGEMENT IN THE SOFT DRINKS MARKET IN TERMS OF CRISES Article Starostin V.S., Chernova V.Y. Information (Japan). International Information Institute Ltd.. Vol. 19. 2016. P. 4863-4874
FACTORIAL ANALYSIS LIKE APPROACH TO ESTIMATE MARKETING STRATEGY OF TNC ON NARTD MARKET OF CIS Article Zobov A., Degtereva E., Chernova V. International Business Management. Medwell Journals. 2016. P. 78-90